We Offer
Professional filming and production tailored to support your in-house marketing or creative team.
At Beach Shack Productions, we understand that impactful stories sometimes need larger crews or specialised talent. With a trusted network of collaborators, we seamlessly scale our team to meet the needs of any project—big or small—without compromising on quality or consistency.
Beach Shack Productions led the production of Microsoft’s Dragon Medical One Testimonial Video, collaborating with trusted industry professionals to ensure every detail met the highest standards
End-to-end solutions, from story discovery and video production to sales funnel strategy, distribution, and campaign management.
At Beach Shack Productions, we help you communicate your message effectively with our proven video marketing packages—guiding your audience from curiosity to commitment while achieving your business objectives and goals.
Beach Shack Productions collaborated with Maz from 1770 Cleaning to deliver a comprehensive rebrand, including a new website, origin story video, professional photos, and more—ensuring consistency across all touchpoints.
In a world full of noise, it’s the stories we remember.
At Beach Shack Productions, we believe storytelling is the key to connecting with your audience, building lasting trust, and driving meaningful action. Whether it’s a corporate message, a brand video, or a campaign film—every great video starts with a great story.
Did you know that only 3% of your audience is ready to buy right now? The other 97% need connection, trust, and emotional engagement before they’re ready to take action. That’s where story-driven videos come in. They nurture relationships, build trust, and guide your audience from curiosity to commitment.
IF YOU ARE HERE
You Have a Story to Share:
You know your organisation has a story worth telling, but you're not sure how to bring it to life on video.
You Need Professional Video Production:
You want polished, high-quality videos that reflect your brand's professionalism
You Value Impactful Content:
You care about results—whether that’s increased sales or donations, stronger engagement, or clearer communication.
If so, you're on the right page
Our Solution – Story-Driven Video Production
We combine the art of storytelling with professional video production to bring your message to life. Every frame, every word, and every shot serves a purpose—to tell your story in the most impactful way possible.
Did you know Story-driven campaigns are 22 times more memorable than facts alone.
We dive deep into your brand’s mission and values to uncover the authentic story that resonates with your ideal audience. By highlighting what makes you unique, we create a foundation that inspires trust and interest.
Our team produces high-quality video and visual content that captures the heart of your brand. From stunning visuals to impactful narratives, we design each piece to engage and inspire, driving travellers to take action.
Great content deserves to be seen. We implement your story across the right platforms and channels, optimising reach and engagement to ensure your message connects with the audience who matter most.
Our Sales Funnel & Distribution Strategy Blue Print
About Us
Inspiring Change Through Storytelling
Hi, I’m Rowen, founder of Beach Shack Productions. Storytelling has always been at the heart of everything I do. From a young age, I’ve been drawn to the way a well-told story can inspire, connect, and create meaningful change. Over the years, I’ve seen how powerful video can be in turning a brand’s vision into a story people don’t just see, but feel.
At Beach Shack Productions, I’ve built a company dedicated to helping businesses and brands share their unique stories with clarity, authenticity, and impact. Whether it’s a global corporation, a local business, or a passionate entrepreneur—every story matters, and I’m here to help you tell it.
"Because great stories don’t just inform—they inspire action."
Trusted by
We’re proud to have partnered with individuals and businesses driving meaningful change in the world—whether it’s through:
Innovative technology: like Microsoft’s Dragon Medical One, empowering doctors and nurses to spend more time with patients instead of paperwork.
Sustainable initiatives: like the Aldoga Solar Farm project, installed by Pilecom, contributing to Queensland's renewable energy targets of 50% by 2030 and 70% by 2032.
Eco-tourism leaders: like 1770 LARC! Tours, proudly honoured in the ECO Tourism Hall of Fame.
Every project we take on reflects our commitment to creating stories that inspire action and make a difference.
SEE WHAT OUR VALUED COLLABORATORS SAY ABOUT US!
Beach Shack Productions has just finished working with our small local business and created 2 beautiful videos of our business space at Little Oasis Sauna and Cold Plunge.
Rowen captured the journey our customers take and made us all feel very comfortable while being interviewed in front of the camera. Rowen has tons of equipment and was diligent about perfecting lighting and sound. Rowen was very thorough throughout the process in creating and capturing the right story that suited our main demographic.
He was responsive and professional from start to finish and always available to help answer any of our questions and provide extra guidance during and after the job was complete.
Thanks, Rowen!
Working with Rowen was a game-changer! He brought innovative solutions and hands-on assistance with our marketing, from videos to web design. His support with social media has been invaluable. Highly recommended for any business needing a comprehensive and professional marketing strategy"
Thanks, Rowen!
A huge thanks to Beach Shack Production for our first-ever video promo! Rowen's professionalism and dedication shone through, from planning to the marketing campaign.
His thorough research and tailored approach greatly benefitted our debut package deal. Looking forward to future projects!"
Thank you, Rowen
Adventure Awaits: Facebook Ad Campaign
The Facebook ad campaign has been a game-changer for the LARC. Designed to highlight the adventure, wildlife, and history of the tour, the ad achieved incredible results:
5 daily bookings (tracked to the booking page)
$3.25 cost per booking
Up to 29.23x ROAS (return on ad spend)
Up to 2823% ROI (return on investment)
This campaign is a testament to the effectiveness of combining a powerful story with a highly targeted strategy, driving measurable revenue growth and increasing awareness for the afternoon tours
The Story Behind Neil’s Leadership
Neil’s brand video, showcasing his deep connection to history, conservation, and the legacy of the LARC, resonated strongly with audiences. Within just 48 hours of its release, the video generated over 20 hours of organic viewing time, emphasising the power of authentic storytelling.
This video not only showcased Neil’s pivotal role but also built trust and connection with potential guests, creating a foundation for long-term engagement and repeat bookings.
Why Isabella Left Midwifery for the Skipper’s Life
Isabella’s story struck a chord with viewers, offering a heartfelt glimpse into her journey as a third-generation skipper. Within 48 hours of its release, the video achieved over 20 hours of organic viewing time, with the numbers continuing to climb.
This video has become a pivotal piece in the sales funnel, helping potential guests connect emotionally with the people behind the tours. By focusing on passion, commitment, and legacy, Isabella’s story has driven curiosity, trust, and bookings.
Real Stories of Wellness
The Little Oasis Sauna & Cold Plunge testimonial video captures the authentic experiences of guests—from individuals to couples—as they embrace the healing power of holistic treatments.
Within just a few weeks of its release, the video garnered over 2,000 views on YouTube, demonstrating its ability to connect with a diverse audience. Its focus on inclusivity and the calming atmosphere of Little Oasis has not only strengthened the brand’s message but also inspired potential guests to prioritise their wellness journeys.
The video now sits proudly on the Little Oasis website, converting visitors day and night by offering them that extra reassurance that this service is right for them. Whether it’s the heartfelt testimonials or the serene visuals, the video provides the evidence needed to encourage website visitors to take the next step toward relaxation and rejuvenation.
By blending storytelling with a focus on wellness, the video has become a key tool in driving engagement and bookings, ensuring the message of Little Oasis resonates with its audience.
Connecting Generations Through Inclusive Tourism
The Travellers Rest 1770 video celebrates the accessibility and multi-generational experiences made possible by Bush Tracks Tours. Supported by Queensland’s Accessible Tourism Elevate Fund, this video offers a glimpse into how inclusive design can open the natural beauty of Agnes Water to everyone.
Featuring a heartwarming journey with participants spanning four generations—from an infant to a grandmother—the video highlights the passion behind creating an inclusive and family-friendly adventure. With stunning visuals of lush landscapes and vibrant gardens, it showcases the accessibility enhancements made possible by the Access Starter Grant and teases future developments to ensure all visitors feel welcome.
By focusing on inclusion and shared experiences, the video positions Travellers Rest 1770 as a leader in accessible tourism, inspiring visitors to connect with nature in meaningful ways
Connecting with Families Through Authentic Stories
La Caravana Café’s awareness campaign successfully positioned the venue as the go-to family-friendly destination, aligning with the lifestyle of young families in the Gladstone and Bundaberg regions.
Key Results Within 30 Days:
Engagement: 3,380 actions taken on content, driving meaningful interactions.
Click-Throughs: 386 visits to the Instagram page, demonstrating strong interest in the café’s offerings
Cost Efficiency: Over 9,800 impressions on a modest ad spend of just $138.
These results, achieved within just 30 days, underscore how targeted social media strategies can quickly turn visibility into engagement and establish a strong community connection.
Perfect for businesses ready to boost their online presence with a complete content package.
Includes:
1 x 1–3 Minute Brand Video: Establishes the identity and values of a brand. It helps build an emotional connection with the audience by sharing the brand's origin, mission, and vision.
10 - Edited High-Quality Photos
Full day of on-location filming
Pre-production planning: consultation, scripting, and shot list
Professional editing: colour grading, licensed background music, and captions
Delivery of a high-quality, ready-to-publish video
Who This Is For:
Small businesses or startups in tourism needing a professional video.
Operators with a limited budget who want to make a strong first impression.
Perfect for businesses ready to boost their online presence with a complete content package.
Includes:
Everything in Essentials Package, plus
1 x 30–60 Second Meta Ad
10 x 15–30 Second Reels (multi-platform: Meta, YouTube Shorts, TikTok)
1 x 30-Second Testimonial Video
30 Edited High-Quality Photos
Landing Page Design & Setup for Campaigns
Copywriting for reels, posts, and landing page
Meta Pixel & Google Analytics Setup
ROI Guarantee: Results within 30 days or continued work until you achieve ROI.
Who This Is For:
Established tourism and hospitality brands ready to expand their digital marketing.
Teams that need a full suite of campaign content, from ads to landing pages.
Designed for businesses seeking a premium, fully integrated marketing campaign.
Includes:
Everything in Growth Package, plus:
Hero Story Video: A compelling narrative showcasing a key figure or defining moment that exemplifies the brand’s values and impact
Origin Story Video: A deep dive into the brand’s beginnings, mission, and unique journey.
20 x 15–30 Second Reels
Up to 50 Edited High-Quality Photos
Advanced Ad Targeting & Split Testing for Meta and Google Ads
Email Marketing Campaign Setup (3 custom emails)
Blog Content Strategy (4 blogs/month for 3 months)
Three Days on Location
ROI Guarantee: Results within 30 days or continued work until you achieve ROI.
Who This Is For:
Premium brands looking for high-quality storytelling and long-term strategies.
Businesses ready to dominate their market with impactful campaigns.
In today’s travel landscape, travellers seek more than just a destination—they want to connect with the brands they choose. Storytelling allows your brand to build that emotional bond long before travellers arrive. By highlighting the deeper values and unique experiences you offer, we help you engage those who share your commitment to sustainability, adventure, and meaningful travel.
Storytelling is key to connecting with travellers who align with your values. In fact, over 70% of travellers are more likely to book with a brand that supports sustainability. As more travellers seek eco-friendly options, telling your story in a way that emphasises your environmental commitment is essential.
Discovery & Strategy: We begin by learning about your brand, your values, and your goals. Whether you're an eco-lodge, a tour operator, or another travel brand, we tailor a video strategy that resonates with your ideal audience.
Storyboarding & Pre-Production: Next, we craft the narrative that will bring your brand’s story to life. This includes key messages, visuals, and emotional hooks that will engage your audience and highlight your sustainability efforts.
Production: Our team captures stunning footage that authentically showcases your unique offerings, from behind-the-scenes moments to the experiences travellers can look forward to.
Post-Production & Editing: We edit your video to perfection—adding in the right pacing, music, and imagery to make sure your story flows and connects. The final product is optimised for engagement and impact across all platforms.
Launch & Optimisation: Once the video is ready, we help you share it with the world. We provide recommendations on how to maximise visibility and engagement, and we track performance to ensure you’re getting results.
At Beach Shack Productions: What drives us at Beach Shack Productions is deeply personal. After years of traveling the world and witnessing both the beauty and fragility of the natural world, I knew I wanted to help protect it. That’s why we focus on working with travel brands committed to sustainability. We don’t just tell your story; we believe in it.
While we may be a young company, this is one of our greatest strengths. Since our founding in 2023, we’ve embraced the latest technology, systems, and equipment, allowing us to deliver cutting-edge results. Our passion for storytelling and sustainable tourism has naturally shaped our mission: to make a lasting impact by helping eco-conscious brands connect with travellers, ensuring future generations can enjoy the same beauty we did growing up.
A Deep Understanding of Travel Brands: We specialise in working with travel brands that prioritise sustainability, conservation, and meaningful experiences. We understand your mission because it’s part of ours, too.
Authentic Storytelling That Resonates: We know that today’s travellers are looking for more than just a beautiful destination—they want to connect with brands that align with their values. Our videos don’t just show what you offer; they tell your story in a way that’s emotionally engaging and memorable.
Focused on Results: At Beach Shack Productions, our videos are crafted with a clear purpose—to drive advanced bookings, deepen audience engagement, and build long-term loyalty for your brand. We don’t just stop at creating beautiful content; we measure success through data, ensuring you see tangible results from your investment.
Take Javi from La Caravana, for example. She wanted to increase online engagement and visibility for her brand. After running one of our videos for just 30 days, the results were remarkable: a 442.9% increase in Facebook followers, a 202% spike in Instagram visits and new website saw a 58% growth in traffic, with 33% of that being unique visitors.
With every project, we deliver not just a story but measurable growth that aligns with your business goals.
Video Solutions: From concept to creation, we handle every aspect of video production, ensuring the process is seamless and stress-free. We don’t just deliver a video; we deliver a strategic tool that helps your business grow.
Sustainability at the Core: We share your commitment to protecting the environment. We prioritise working with brands that value sustainability, and we take steps to ensure that our production process is as eco-friendly as possible.
At Beach Shack Productions, we don’t just create visually stunning videos; we create content with a purpose—to deliver measurable results for your brand. Success is not only about producing beautiful footage but also about ensuring that it drives your business objectives forward. Here’s how we measure the success of the videos we create:
Engagement Metrics: We track key performance indicators (KPIs) such as video views, watch time, and audience retention across platforms like YouTube, Instagram, and Facebook. These metrics provide insights into how well your video is capturing attention and maintaining viewer interest.
Conversions and Bookings: Ultimately, the goal of our video content is to drive action. Whether it’s more advanced bookings or newsletter sign-ups, we measure conversion rates to see how many viewers are taking the next step after watching your video. This could include clicks on a “Book Now” button, inquiries via your website, or purchases of travel packages.
Audience Reach: We analyse the reach of your videos to see how effectively they are being distributed. This includes the number of unique viewers, impressions, and social media shares, giving us a clear picture of how far your message is spreading.
Return on Investment (ROI): We measure the impact of your video by comparing the cost of production to the revenue generated. For instance, after launching a video campaign, if you see a significant increase in bookings or customer inquiries, we can calculate the ROI to determine the financial value your video has created.
Customer Feedback and Sentiment: Another key indicator of success is how your audience responds to the video. We analyse comments, likes, and shares on social media to gauge sentiment. Positive feedback from your audience shows that your video is resonating with the right people.
Video content is one of the most powerful tools for eco-tourism brands looking to build meaningful connections with their audience. Here’s why video is so impactful for your marketing strategy:
Visual Storytelling Brings Your Mission to Life: In eco-tourism, authenticity is key. Video allows you to showcase not only the beauty of your destination but also your commitment to sustainability and conservation efforts. Through stunning visuals and emotional storytelling, you can highlight the deeper values that set your brand apart.
Engages a Wider Audience: Video content is proven to generate more engagement than any other form of content. According to research, video posts on social media get 48% more views than non-video posts, making it the ideal medium to capture attention and tell your story to a global audience.
Builds Trust and Emotional Connection: Sustainable tourism relies on trust—travellers want to know that their trip will align with their values. Video allows you to take potential customers behind the scenes, showing them how your business operates, the eco-friendly practices you follow, and the care you take in preserving the environment. This fosters trust and an emotional connection long before a traveler sets foot in your destination.
Boosts SEO and Online Visibility: Video content significantly boosts your online presence by improving your SEO. Search engines prioritise websites with video content, which means that eco-tourism brands using video are more likely to appear at the top of search results. This increased visibility helps more travellers discover your brand and your mission.
Converts Viewers into Bookers: Video is particularly effective at driving conversions. Whether it’s booking a tour or signing up for a newsletter, video content motivates viewers to take action. Research shows that including a video on a landing page can increase conversion rates by up to 80%.
If your business is actively incorporating eco-friendly practices—whether through sustainability initiatives, conservation efforts, or responsible tourism—you likely qualify to work with Beach Shack Productions. Eco-tourism is a great starting point, but we’re here to tell your brand’s full story. While eco-conscious efforts are important, not all videos need to focus exclusively on these practices.
If you’re unsure whether your business qualifies, please feel free to reach out to us. Let us know how you’re implementing sustainability, and we’ll work with you to highlight the best aspects of your brand’s unique story.
At Beach Shack Productions, we're dedicated to crafting authentic, story-driven video content that helps brands inspire, connect, and drive meaningful change. Our mission is to amplify the voices of businesses and organisations with purpose—whether it's through sharing impactful corporate visions, building trust with customers, or showcasing the beauty of our world for future generations to enjoy.
"Because when stories are told well, they don’t just inform—they inspire. They move people to care, to act, and to believe in something bigger."
Contact Us
Most clients see an ROI within the first 30 days of launching their campaign with us. Let’s help you achieve the same success
At Beach Shack Productions, we're dedicated to crafting authentic, story-driven video content that helps brands inspire, connect, and drive meaningful change. Our mission is to amplify the voices of businesses and organizations with purpose—whether it's through sharing impactful corporate visions, building trust with customers, or showcasing the beauty of our world for future generations to enjoy.
At Beach Shack Productions, we acknowledge the Traditional Owners of the lands, waters, and skies across Australia. For over 60,000 years, they have been the custodians of this Country, nurturing its beauty, culture, and stories.
We pay our deepest respects to their Elders—past, present, and emerging—and are grateful for the opportunity to learn from their wisdom.
As storytellers, we are privileged to share Australia’s diverse nature and culture, and we strive to walk respectfully and humbly in the footsteps of those who have cared for this land for countless generations.
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