An Untold Story is the Most Expensive Failure of All.

Beach Shack Productions creates the strategic films that ensure your value is seen, understood, and respected. We don't just make you look good; we make your market believe.They fail because no one knows which stories matter — or how to connect them over time.

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The High Cost of Being Misunderstood.

Your expertise is real. Your vision is clear. But in a noisy market, the best don't always win—the best understood do. Misperception is a silent tax on your business, costing you:

  • Premium Deals lost to better-presented (but less qualified) competitors.
  • Pricing Power you can't command because your value isn't tangible.
  • Time Wasted re-explaining your mission over and over again.

We close the gap between how good you are and how well your story is told.

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1. Capture Your Story

🎬 Film that builds Trust

We structure that insight into a clear, compelling story designed to build trust and authority.

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2. Shape Your Narrative

📝 Strategy without the guesswork

We translate your message into a clear growth plan, campaigns, creative direction, and systems designed to turn your story into consistent results.

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3. Share with Precision

Systems that scale trust & leads

We deliver high-quality film assets ready for boardrooms, websites, investor decks, recruitment, and strategic campaigns.

My Story

We Don't Make Videos. We Build Narrative Assets.

My approach was forged in high-stakes environments—from stewarding a $13.2B national asset portfolio to shaping the story of Australia's most awarded boutique hotel. In those worlds, a film isn't a "video"; it's a strategic asset that builds trust, manages risk, and creates tangible enterprise value.

In those environments, story was not decoration. It influenced value, investment, recruitment, and trust.

Beach Shack Productions operates with that same discipline.

We treat film as a strategic asset — designed to elevate perception, protect reputation, and strengthen positioning.

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Rowen Franklin
Strategic Filmmaker & Story-Driven Growth Partner
What We Offer

Our Core Strategic Film Engagements

Authority Brand Films

The definitive film that captures your expertise, leadership philosophy, and competitive edge — positioning you as the clear authority in your industry.Ideal for websites, investor decks, keynote introductions, and long-term brand positioning.

Client Documentary Films

High-credibility testimonial films that go beyond surface praise — revealing the transformation, results, and real-world impact of your work.Designed to shorten sales cycles and build trust before the first meeting.

TV & Cinema Commercials

High-production advertising campaigns built for broadcast, cinema, and large-scale digital deployment.Crafted to command attention, elevate perception, and position your brand alongside market leaders.

Corporate & Stakeholder Films

Strategic films designed for boardrooms, major projects, recruitment campaigns, and public communications.Ideal for companies managing growth, infrastructure, or reputation.

Strategic Performance Campaigns

High-impact video assets engineered specifically for paid advertising environments.Not “content.” Not filler.
Precision-built films designed to convert at scale.

Narrative Infrastructure Builds

For leaders ready to go beyond production.We combine strategic film assets with structured deployment systems — ensuring your story compounds across platforms, pipelines, and campaigns.

Proof That Story Builds Trust

From regional businesses to industry leaders, these are the results of putting story at the centre of growth.

"Our experience throughout the project was both complex and rewarding, involving collaboration with 30 diverse businesses across the Gladstone Region.

Rowen worked closely with us to ensure our goals were met and our messaging was clear and impactful. From the outset, Rowen helped us shape our story, and the final video content delivered exactly what we envisioned, capturing every key point discussed during the planning phase.

We’re incredibly grateful—thank you! Communication was open, honest, and highly supportive. Every detail, including release forms and logistics, was thoughtfully managed. We’re extremely pleased with the final outcomes—the message is powerful and resonant, and the feedback from our community has been overwhelmingly positive. We would absolutely recommend Beach Shack Productions to others.

Their ability to uncover and tell a story that truly connects with your audience is exceptional. Their work is not only visually compelling but emotionally engaging, and we would gladly work with them again."

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Ally Perry
Manager | Gladstone Chamber of Commerce & Industry

"Rowen provided guidance and support unlike anything we’ve experienced before. His advice was actionable, achievable, and truly elevated our brand. Beach Shack Productions exceeded our expectations and comes highly recommended."


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Anthony & Rachel Mulvahil
Co-Owners | Christensen Harbison Optometrists

"Rowen captured our customer journey beautifully and made the whole team feel at ease. He was professional, responsive, and thorough—delivering videos that truly reflect our brand and speak to our audience."

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Kielly & RJ
Co-Owners | Little Oasis Sauna and Cold Plunge

"Rowen guided us through our first video campaign, from concept to launch, with professionalism and expertise. He handled everything—strategy, production, and marketing—helping us attract new customers and plan future campaigns."

[headshot] image of customer (for an auto dealership)
Mike & Michaela
Co-Owners - Traveller's Rest 1770

by Beach Shack Productions

We Are Not for Everyone.

We are a boutique production partner, not a volume content factory. We take on a limited number of film projects each quarter to ensure strategic depth and production excellence.

We are the right fit if:

  • You see film as a strategic investment, not a marketing expense.
  • You are a leader who is tired of being the best-kept secret in your industry.
  • You understand that the story you tell determines the value you can command.

We are the right fit if:

Businesses looking for cheap, fast, or disposable social media content.

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